British Family Perfumers Since 1730, Floris has been providing uncompromising fragrances for stylish generations.
Independent family perfumers for nearly 300 years and the only appointed perfumer to Her Majesty The Queen, Floris is the original and authentic fragrance house.
The Floris of today is built on almost three centuries of expertise, a rich historical archive and a diverse collection of products. The house has developed a sustainable yet innovative approach to perfumery, and long-lasting relationships with its customers, as well as finding ethical ways to access the world’s most precious perfume.
The in-house perfumery team at Floris produce unique and timeless creations, all of which are given approval by Edward Bodenham, the perfumery director and 9th generation of the Floris family. Edward and his team can be found at 89 Jermyn Street in the perfumery behind the founding shop where they have created all the fragrances since 1730. In this same perfumery Edward learnt his craft as a boy from his grandfather, and now, together the Bodenham family holds the legacy of this perfumery for future generations to come.
Its expertise is rooted in centuries of experience rather than artifice and, today, understated elegance is the brand’s hallmark – Floris is a brand that whispers rather than shouts. Its products have won over the Queen, Prince Charles and Hollywood stars alike, from Marilyn Monroe to Benedict Cumberbatch. Floris offers an antidote to the fierce pace of its more modern counterparts, and retains its traditional values whilst simultaneously building on its global reach into the Middle East, the USA, Japan and Europe – all the while maintaining London as its beating heart.