British Luxury in NYC | The Savoy
With a 130-year relationship with US travellers, it’s perhaps no surprise that legendary London hotel The Savoy is joining our third-annual Trade Delegation and Press Show Rooms to New York City later this month. In today’s British Luxury in NYC profile, The Savoy team discuss the hotel’s heritage, what they are bringing to the US, and the key thing they want their Transatlantic customers to know about the brand…
Why is the US/New York such an important market for your brand?
The US is a key audience for The Savoy – 40% of our guests are from North America – and the hotel’s relationship with the US dates back across its 130-year history. It was founder, Sir Richard D’Oyly Carte’s travels over there, and his experience of luxury hotels, that inspired him to build something similar for his theatre-goers. His vision was to create a luxury hotel that was European in style with American service standards. 130 years later, it is essential that we maintain our close relationship with the US, showcasing our offering to this hugely important market and ensuring that The Savoy stays front of mind.
What will you be showcasing during the trip?
We will present an overview of The Savoy and all that goes on within, including all the latest initiatives being offered by our team across our rooms and suites, in our varied meeting and events space, and in our renowned venues.
What is the one thing you’d like the US customer to know about your brand?
The Savoy is a place where memories are created and stories are told across the generations. You don’t just stay at The Savoy, The Savoy stays with you.