Molton Brown are excited to announce their ‘Return. Recycle. Reward.’ scheme is now launching nationwide after successfully piloting at select stores. As Molton Brown bottle caps, pumps and Hair Care collection bottles are not widely recycled in the UK, this scheme ensures that each and every component of your used product is transformed and given a new life.
This initiative is part of Molton Brown’s determination to banish single-use plastic and reduce its impact on landfill. As the brand celebrates its 50th year, it is deeply proud to stay loyal to its roots as early pioneers of positive luxury with a conscious care for the world. Molton Brown has always made its products in England, remains cruelty free, and today, is committed to improving its plastic footprint.
HOW IT WORKS
RETURN: Bring your empty Molton Brown plastic bottles to a Molton Brown store and pop them into a designated recycling bin.
RECYCLE: Each batch is collected during the next stock delivery, to keep the carbon footprint as low as possible and sent to a partner recycling facility called Cleantech. Cleantech will clean and recycle your bottles, caps and pumps into plastic resin, which can be used for endless purposes in the UK, from moulding new plastic bottles to creating shoes and building roads.
REWARD: As a thank you from Molton Brown, enjoy 10% off when you return a 300ml bottle or bottles that add up to 300ml.
‘‘Only we are responsible for protecting our planet – we believe that sustainability is more than the right thing to do, it’s a must. Our new ‘Return. Recycle. Reward.’ programme pays homage to our pioneering founders, who put nature at the core of our philosophy. By transforming our bottles into new resources, we’re one step closer to reducing landfill and creating a circular economy for future generations’’. – Beatrice Descorps, Global Vice President, Marketing at Molton Brown