Inclusive Luxury: Connecting with a Diverse Customer Base

Virtual
DATE
Wednesday 29th July 2026
TIME
12.00pm to 1.00pm

Join us for the next instalment of Walpole’s Inclusive Luxury: Fresh Perspectives series. Through a sequence of curated conversations, we explore how diverse talent and non-traditional profiles strengthen resilience, creativity and long-term value. Grounded in practical insight, the series supports members in translating intent into action: embedding inclusive hiring, equitable decision-making and stronger organisational culture.

In this session Uwern Jong, Experientialist®-in-Chief of OutThere will be in conversation with Trupty Patel, Regional Marketing Director, APAC for Edrington, to talk us through how a more diverse business will help you to connect with a more diverse customer base.

Open to all Walpole members.

Uwern Jong is Co-Founder and editorial lead of OutThere, the multi-award-winning luxury travel media brand rooted in diversity, discovery and discernment. A storyteller at heart and strategist by trade, Jong created OutThere to champion inclusive, underrepresented and narrative-led stories - and today it stands as one of the most respected independent voices in luxury travel.

Celebrated as one of Walpole’s 50 most influential people in British luxury, Jong is an inclusive tourism advocate, passionate about equality, diversity and inclusion in the travel industry.

Trupty Patel is a senior marketing leader with more than 25 years of international experience building luxury brands across the wines, spirits and beauty industries. Having lived and worked across Europe, North America, and Asia Pacific, she brings a truly global perspective to luxury brand building, with deep insight into luxury consumer behavior across cultures and markets.

She spent much of her career at LVMH, where she held senior roles including Global Marketing Director for Dom Perignon. Today, she leads marketing strategy and brand development for Edrington’s portfolio of premium spirits brands across Asia Pacific, including The Macallan, shaping brand relevance and driving growth in one of the world’s most dynamic regions.

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