Brands of
Tomorrow

“Since its launch in 2007, Walpole’s flagship development programme, Brands of Tomorrow, has been a key pillar of our work to drive the growth of the British luxury sector. So far, we’ve taken over 150 early-stage, high-end brands through a tried and trusted programme of mentoring and masterclasses, immersing their founders in the support, help and advice of their fellow Walpole members and investing the time and talents of established British luxury brands into nurturing and developing the potential of new ones."
Helen Brocklebank
CEO, Walpole

Discover

Citizens of SoilFood & Drink
FieldenFood & Drink
Gigi & OliveFashion & Accessories
Huckleberry Interior Design, Home & Craftsmanship
Jukes CordialitiesFood & Drink
Katto Interior Design, Home & Craftsmanship
Larry KingBeauty, Fragrance & Wellbeing
MONCFashion & Accessories
OtiumbergJewellery, Watches & Precious Metals
Poodle & BlondeInterior Design, Home & Craftsmanship
SHOREInterior Design, Home & Craftsmanship

Citizens of Soil

Founded in December 2020, Citizens of Soil is a brand for customers who care about quality, transparency, and sustainability. As a B Corp and a member of 1% for the Planet, Citizens of Soil wants to change the olive oil industry for good by sourcing directly from small-scale producers who practise regenerative farming, and by championing the remarkable women makers.

Fielden

Fielden is the English whisky that’s changing farming. Most grain in England grown for whisky is done so industrially, with chemicals. Fielden is bringing England’s fields back to life by planting heritage grains that grew here centuries ago.The grain grows in clover, a natural fertiliser that helps the soil stay healthy. The fields are wild and glorious, and the whisky is full of flavour.

Gigi & Olive

Gigi & Olive is the ultimate luxury destination for the modern bride. The brand was launched by Georgie Le Roux in September 2019, offering a premium, personalised and unique edit of pieces, encompassing both house-designed items and curated products from female-founded brands. The company’s own line is aspirational, original and imbued with a mission to offer beautiful items that people will keep long after the party’s over.

Huckleberry

Founded in 2020 by Matt and Claire Podesta, Huckleberry specialises in creating luxury outdoor kitchens and furniture. Handcrafted at workshops in the South of England with superb quality and attention to detail, Huckleberry makes garden products that combine FSC-certified solid oak and sustainably-sourced materials with timeless design. The result is a selection of outdoor furniture that prioritises long-lasting luxury at home, whether for city spaces or large country gardens.

Jukes Cordialities

Jukes Cordialities was founded by friends Jack Hollihan and Matthew Jukes in late 2019 when a ‘dry’ lunch together inspired them on a journey to create a genuinely sophisticated, alcohol-free alternative to fine wine. Over two years of experimentation using nearly 200 fruits, vegetables, herbs, spices and edible flowers, Jukes Cordialities launched its first two offerings – winning plaudits from London’s top chefs and sommeliers in the process.

Katto

Founded in the autumn of 2020, Katto crafts exceptional kitchenware using sustainable materials and – wherever possible – human hands. The business was started on the premise that people today want to own fewer, but better, things: things that make their days (and dinners) that little bit better. Now Katto is expanding to take over the rest of the kitchen cabinet, having recently launched cast-iron cookware, chopping boards and more.

Larry King

Larry King is a world-famous hair stylist known for his work with Vogue, GQ, and Vanity Fair. After the success of his first London salon, he launched Larry King Haircare with his wife, Laura, in 2018. Larry King’s salons are all about un-intimidating luxury, which permeates his haircare range, providing consumers with multi-tasking, efficacious and clean formulas that protect the health of your hair, without compromising the earth.

MONC

MONC was launched in 2016 with a mission to redefine the eyewear industry by focusing on sustainable practices, craftsmanship and timeless shapes. Designed in London by founder Freddie Elborne and handcrafted in Northern Italy at one of the few remaining family-run eyewear ateliers, the brand merges traditional craftsmanship with sustainable materials and a localised supply chain. MONC’s eyewear is built to last and designed to be easily repaired, challenging the optical industry’s fast-fashion attitude.

Otiumberg

Otiumberg is a B Corp-certified jewellery brand established in 2016 by London-based sisters Christie and Rosanna Wollenberg. The brand was envisaged with the MO of crafting a collection that paired a refined aesthetic with an effortless ease to offer modern heirlooms for the everyday. Otiumberg considers the environmental and social impact of the brand – every item is crafted from recycled or single mine origin sterling silver, gold vermeil or solid gold.

Poodle & Blonde

Launched in 2018, Poodle & Blonde is a luxury British interiors brand founded by Whinnie Williams, Creative Director, and Kierra Campbell, Managing Director. The pair’s original fabric and wallpaper designs take inspiration from the past, reviving and modernising old trends with sustainability in mind. The brand has built an impressive following and secured several notable collaborations, as well as a thriving trade business with clients including Soho House.

SHORE

SHORE is a design brand innovating in the fields of ergonomic rugs, soft furnishings, and footwear made from handwoven high-performance materials. Founded in 2015 by Louie Rigano and Gil Muller, who met while studying at the Royal College of Art in London, the brand is based on a belief that merging technical innovation and beautifully crafted design can redefine traditional ideas of luxury, novelty, and ways of making. 

Brands of Tomorrow News

Summer Series
Summer Series
13th Sep 2024
Alcohol-free drinks (and the end-of-summer supper to serve with them), curated by Jukes Cordialities
As the summer slips away, Jukes Cordialities curates a supper that celebrates the last of the season's produce. Each dish is paired with one of the Brand of Tomorrow's exceptional, alcohol-free alternatives, providing the perfect glass to toast to the end of summer
Brands of Tomorrow
Brands of Tomorrow
29th Aug 2024
Getting to know Fielden on Instagram Live
In our Instagram Live series, we speak to the founders behind the eleven emerging luxury companies participating in the Brands of Tomorrow 2024 programme every Wednesday at 1pm. In this week's edition, our Head of Content, Nick Carvell, interviews Managing Director, Mark Harvey, and Master Distiller, Chico Rosa, of environmentally-minded whisky brand, Fielden
Brands of Tomorrow
Brands of Tomorrow
22nd Aug 2024
Getting to know SHORE, one of Walpole's Brands of Tomorrow 2024
In our Instagram Live series, we speak to the founders behind the eleven emerging luxury companies participating in the Brands of Tomorrow 2024 programme every Wednesday at 1pm. In this week's edition, our Head of Content, Nick Carvell, interviews Louie Rigano and Gil Muller, Founders of ergonomic design brand, SHORE