A family of 12 luxurious open-air shopping destinations in Western Europe, China and the US, The Bicester Collection welcomed more than 46 million guests in 2024. Beautifully landscaped and steeped in regional character, the Villages are home to 1,500 boutiques of the world’s leading fashion and lifestyle brands, with year-round savings of up to 60% on the recommended retail price. More than a shopping destination, each Village is a cultural stage, hosting programmes of art, design and local expression that captivate the global luxury traveller. Tailored services – from private suites to Personal Shopping – enhance the experience, while diverse culinary offerings, from celebrated chefs to vibrant street food, honour local and international traditions. Marking 30 years of pioneering luxury experiences, The Bicester Collection continues to reimagine shopping as a cultural journey of discovery across three continents.