Brands of Tomorrow

Anna Mason opens central London Maison

Leading British luxury womenswear designer, and Brand of Tomorrow alumna, Anna Mason is bringing her brand vision to life for a post-pandemic world.
7th Dec 2021
Share this article
Brands of Tomorrow Anna Mason opens central London Maison
The former Karl Lagerfeld protégé takes her cue from the spirit of Coco Chanel’s world-famous Paris atelier in opening a new atelier and showroom for Anna Mason London in a Grade II listed building in the heart of Belgravia.

Putting her customer at the heart of this new interior designed space, Anna Mason will practise what she preaches - comfortable elegance in both Ready to Wear and Made to Order collections and more sustainable practises from the on-site design and production team. The desires of the modern luxury consumer will be met by private appointments, personal shopping, concierge and after-hours services, as well as in-house events.

2022 will see a number of brand collaborations showcasing the best of British artistic and design talents, all curated under the creative eye of founder and Creative Director Anna Mason who says, “The pandemic has shown us that luxury retail isn’t only about an online transaction. It needs to be experiential. It’s a pastime and a privilege. You can’t get fitted online. You can't touch online. My new maison will allow my clients to fully experience and understand my brand vision, as well as finding some inspiration while they visit.”

Walpole members visiting the new atelier before Christmas will be treated to a glass of Champagne and an exclusive £100 voucher. For details on how to claim please get in touch.
Share this article

Related Articles

Anna Mason
Brands of Tomorrow Flashback
24th Feb 2020
Anna Mason
With the 2020 Brands of Tomorrow announced this Thursday, we speak with womenswear designer Anna Mason - who has just completed her year of mentorship - on why she applied for the programme and what's next for her and her brand.
Anna Mason, Owner & Fashion Designer, Anna Mason
Five Minutes with the Founder
25th Feb 2019
Anna Mason, Owner & Fashion Designer, Anna Mason
Today we meet Anna Mason, the designer behind the eponymous brand, to find out how she defines success, what keeps her up at night, what inspires her, and her vision for the brand.
Ron Welsh, Master Blender at Bowmore, shares his Out of Office essentials
Out of Office
1st Jul 2022
Ron Welsh, Master Blender at Bowmore, shares his Out of Office essentials
In our Out of Office interview series, we speak to Walpole member executives at the top of their game about how they live their lives away from their desks – the habits that help them decompress, the activities that re-centre their minds, and the little luxuries that they can't live without. This week, it's the turn of Ron Welsh, Master Blender at Bowmore whisky distillery...