Located on the corner of Duke of York Square and King’s Road, Soho Home will offer a new retail concept for interiors, providing interior design services, a programme of workshops and events, and rotating exhibitions, alongside selling its Soho Home collection.
The Soho Home Studio has been signed on a 5-year lease and spans 6,000 sq. ft of a standalone heritage building in a prominent location on the corner of Duke of York Square and King’s Road, overlooking the Saatchi Gallery.
“I am excited to be opening our first Soho Home Studio in London in September. This is the first time our members and customers have been able to experience the full Soho Home collection in one space and meet with our expert team of interior designers, who will work with them to bring the Soho House interiors aesthetic into their own home. The Studio draws on all the best elements of the Soho House lifestyle; customers can eat, drink, create and enjoy a series of events. We were drawn to the beauty of this historic building and its fantastic location, we look forward to joining the neighbourhood.” Aalish Yorke-Long, Managing Director, Soho Home
“Soho Home captures the excitement and enduring appeal of physical retail – beautiful, tactile products combined with outstanding hospitality and constantly inspiring experiences. Needless to say, they will be a wonderful addition to the neighbourhood and we look forward to welcoming them to Chelsea in September.” Claire Barber, Director of Asset Management, Cadogan
