This morning, dunhill presented its new Spring/Summer 23 collection in London. Entitled "In Movement", the collection looked to reinterpret and reposition tailoring for a new wave high-end customer who is perhaps less concerned with traditional suits for the office while still highly prizing quintessentially British tailoring that's fundamentally centred on detail and quality. To quote the press release accompanying the collection: "As the pillars we rely on – socially, physically and emotionally – shift, reliability becomes luxury."
“Tailoring gives purpose - a desire to meet combined with a sense of taste and presentation. Ceremony. It's fundamental and primal. We want to feel attractive and be attracted to others," said dunhill Creative Director, Mark Weston, of the collection.
“This season there is an intimacy to the collection, an acknowledgement of how our clients want to look, and feel. Men are seen as having a uniform, knowing what looks good and repeating. While tailoring is the classic example of this, under examination there are many codes and nuances which discreetly show our individuality”.
See the collection in our gallery below.
