Each year at the Walpole British Luxury Awards, our Sustainable Luxury Brand of the Year award commends a British luxury brand that is embedding sustainability at the heart of its business. This award honours brands that can demonstrate meaningful progress over the past year, alongside a clear commitment to future action. Furthermore, it recognises sustainability not as a standalone initiative, but as a driver of growth, value creation and long-term resilience shaping strategic decision-making, product design and customer experience, alongside evolutions in the supply chain and business model.
In 2025, Sustainable Luxury Brand of the Year was won by accessories-maker Elvis & Kresse, who impressed our awards panel with how deeply and diversely sustainability was embedded within the organisation, as well as with their pioneering spirit. Their award was presented by model and environmental activist, Arizona Muse (pictured above).
For Walpole members and non-members alike, the award is an opportunity to share progress, demonstrate leadership and contribute to a wider understanding of responsible luxury in practice – and all brands who are meaningfully embedding sustainability into the way their business creates long-term value are encouraged to enter.