Founded in 2000, Newby Teas is the world’s most awarded luxury tea brand. Based in London, the company now operates globally, supplying hundreds of esteemed hotels, Michelin starred restaurants and luxury retailers with the finest of teas. Newby’s own tea boutiques are located in Switzerland and the Middle East. 

Newby’s teas are served at venues such as the Grosvenor House and Belmond Cadogan hotels in London, the Gleneagles Hotel in Scotland, Beau-Rivage in Geneva and the Jumeirah Burj Al Arab in Dubai, to name a few. Newby’s exquisite gift items are stocked by premium stores including Harrods and Selfridges. 

Newby uses only hand-picked teas from prime-season harvests, which ensures products of the highest quality, picked, and packed at the optimal moment.  As a result, Newby has won 68 awards at the prestigious Global Tea Championship, more than any other tea brand in the world. Company’s packaging design is also the recipient of four Pentawards and two DBA Design Effectiveness Awards.

Much more than a tea company, Newby’s mission is to revive the art of tea in hospitality and to preserve its culture and history. It does so through the Chitra Collection, a fascinating museum housing around 3000 pieces of historic teaware. The company also dedicates all profits to charitable causes through N. Sethia Foundation, making it the only of its kind. 

Newby is a member of the Ethical Tea Partnership, a global organisation committed to improving the lives and environment of tea workers throughout the world.