de Le Cuona introduces the Overland collection, featuring Matthew Ball
de Le Cuona has launched the new Overland collection with a beautiful film featuring Royal Ballet principal dancer Matthew Ball..
24th Sep 2021
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Bernie de Le Cuona, founder of her eponymous brand, invited Matthew Ball, principal dancer at The Royal Ballet in London to express the beauty of the fabrics through dance, captured in a series of still and moving images for her new Overland collection, art directed by Damian Foxe.
Bernie embarked on a fabric journey that tracks the connections she’s made with nature, people and places along the way. de Le Cuona’s epic Overland collection enlivens these experiences in ten designs over fifty colour stories crafted using inventive techniques into the finest flax, wool and cashmere that span heavy and light weights, pattern and raw textures, bold and new neutral colours.
Overland lets creativity flow and imagination travel beyond traditional horizons. Fabrics off the beaten track are imbued with soul and a personal touch. Each of these fabrics and every colour was inspired by Bernie’s own memories and experiences that she hopes will resonate with others.
‘It is my favourite collection in terms of the new neutral palette and the craft that has gone into creating the structures of the cloths.’ - Bernie de Le Cuona
Ahead of COP26, Walpole has partnered with Great British Brands ZERO to talk to 26 luxury leaders - from Walpole member brands - about how they are changing their businesses to help fight climate change and save our planet.
Sustainable luxury is a hot topic not just because of climate change, but because, increasingly, corporate purpose is affecting profitability, says Walpole partner Woven. It’s predicted that sustainability will influence consumer decisions in fine jewellery sales by as much as 30% by 2025. And in an industry that’s dragging its heels in the face of change, now is the time for jewellery brands to embrace sustainability as the right thing to do – and to shine brighter than the competition.