The partnership enables Stop Climate Chaos Scotland and Glenfiddich to raise awareness of the active steps Scotland is taking to tackle climate change. These include the brand’s recently launched, pioneering ‘closed loop’ sustainable transport initiative, ‘Fuelled By Glenfiddich’. This involves converting production wastes and residues into Ultra-Clean Low Carbon fuel that is starting to be introduced to some of its transport fleet.
World leaders and COP26 conference attendees will have a chance to taste the one-off Glenfiddich 26 Year Old whisky at a series of COP26 events during the summit, where Mark Thomson, the Glenfiddich Ambassador to Scotland, will be leading guests through exclusive tastings.
Whisky enthusiasts and sustainability supporters alike will have the chance to bid on a true collector’s item, one of 100 bottles, via a charity auction through Royal Mile Whiskies. The auction is raising money for Stop Climate Chaos Scotland and will be live from Monday 22nd November, concluding on Monday 29th November 2021.
Scotland has set an ambitious target to cut emissions by 75% by 2030, and to become Net Zero by 2045. With whisky forming such a large part of Scotland’s identity, the Scotch Whisky Association has outlined its ambitious and impressive vision for the future with a focus on four main areas for industry action:
• Tackling climate change by having net zero greenhouse gas emissions by 2040;
• Moving to a circular economy by making all packaging reusable, recyclable or compostable by 2025;
• Hitting responsible water use targets by 2025; and
• Caring for the land through the active conservation and restoration of Scotland’s peatland by 2035.
The Glenfiddich 26 Year Old whisky will be available to bid on here from Monday 22nd to Monday 29th November via Royal Mile Whiskies.
www.glenfiddich.com
