Jewellery-maker Stephen Einhorn has introduced a new range of luxurious, sustainabily-minded packaging. These new boxes are 100% recyclable and compostable (not just in special recycling facilities, but household recycling), they use biodegradable glue, biodegradable wool inserts, FSC certified board, 100% biodegradable paper ribbon (made from wood pulp), and are printed flexographically, meaning they use water based inks.
"Environmental responsibility is something we take very seriously here at Stephen Einhorn. It is a cornerstone of our business model. But we do not compromise quality, luxury, or beauty for it," says brand Co-founder, Stephen Einhorn. "In fact, we believe that sourcing the most sustainable and ethical materials only enhances our products: packaging and jewellery alike.
"Our customers and collaborators can rest assured that their hand-finished, made-to-measure item of jewellery will come nestled in a box that is not riddled with harmful chemicals, coated in plastic, filled with non-recyclable tissue paper or uses cheap ribbon."
The introduction of these new boxes is the latest in a series of sustainable packaging the brand had been introducing recently. Stephen Einhorn's bags are also made from 100% recycled paper, with the inside base made from recycled coffee cups. Its postal boxes for online orders or home deliveries are made from the same recycled materials.
"It has taken us a long time to develop packaging which we are satisfied with," continues Einhorn. "For too long the packaging industry was not able to satisfy our desires for sustainability and luxury, and we had to use our ingenuity and design skills to help problem solve and suggest solutions to common problems such as the inside padding (usually foam). But we were determined to make beautiful things for interesting people in beautiful, recyclable, boxes.
"Luxury comes at a cost, but not to our planet."
Read more about Stephen Einhorn's sustainability initiatives at stepheneinhorn.co.uk