For many consumers of British luxury, it is the highest standards of service, quality, excellence and craftsmanship that define these brands that lead them to return to them time and time again. The same is true for members of the Royal family, who acknowledge the companies that supply them with a royal warrant. "A warrant is not an endorsement – it’s not about commerciality," explains Dan Jago, CEO of James Purdey & Sons in "Crowning Glory", an article written by Shane C. Kurup for the Walpole Book of British Luxury 2023/2024. "It’s about being able to say that you have been recognised as producing the very best."
Today, brands must supply goods or services to the Royal household for five out of the past seven years to be eligible to apply for a royal warrant. Then, each application undergoes a rigorous, robust and exhaustive review by the Royal Household Warrants Committee (part of the Royal Warrant Holders Association – itself a Walpole member), which makes its recommendation to the Grantors.
Last year, 2024, marked the first in which HM King Charles III and HM Queen Camilla granted royal warrants as monarchs. In May, Their Majesties granted 152 royal warrants to companies drawn from those previously holding a Royal Warrant of Appointment to His Majesty as Prince of Wales. In December, further grants were made to 386 companies drawn from those previously holding a single royal warrant to the late Queen Elizabeth II, together with seven companies that have an established and ongoing trading relationship with HM Queen Camilla.
Scroll down to see all the Walpole members who now hold a royal warrant – many congratulations to all that have received this impressive mark of recognition.
